Welcome to the Profit Clinic Front Desk!

<BODY TEXT="#000000" BGCOLOR="#FFFFFF" LINK="#000000" VLINK="#555555" ALINK="#FF3300"> <P ALIGN="RIGHT"><IMG SRC="../Images/PC-Small.gif" WIDTH="138" HEIGHT="26" ALIGN="MIDDLE" BORDER="0"><A HREF="index.html"><IMG SRC="../Images/Logo2cm.gif" WIDTH="53" HEIGHT="52" ALIGN="MIDDLE" BORDER="0"></A><FONT FACE="Arial, Helvetica"></FONT></P> <BLOCKQUOTE> <P><FONT SIZE="5" COLOR="#AA0000" FACE="Arial, Helvetica"><I><B>Who we are. <BR> What we do.</B></I></FONT></P> <P><FONT FACE="Arial, Helvetica">The description of our site says we’re…</FONT></P> <P ALIGN="CENTER"><FONT COLOR="#0033FF" FACE="Arial, Helvetica"><B>The innovative, entrepreneurial, free-wheeling,<BR> subversive, no-bull, no-frills, USEFUL site for<BR> </B></FONT><FONT SIZE="5" COLOR="#0033FF" FACE="Arial, Helvetica"><B>Small Business</B></FONT><FONT SIZE="1" COLOR="#0033FF" FACE="Arial, Helvetica"><B>.</B></FONT></P> <P><FONT FACE="Arial, Helvetica">What makes us so different? And why on earth are we considered <B>subversive</B>?<B> </B>(We’re not even political!)</FONT></P> <P><FONT FACE="Arial, Helvetica">In a nutshell, it’s our <B>ideas</B>.</FONT></P> <P><FONT FACE="Arial, Helvetica">We have strong, innovative, entrepreneurial, free-wheeling, no-bull, no-frills, useful IDEAS for small business success. PROVEN ideas, too.<B> They WORK.</B></FONT></P> <P><FONT FACE="Arial, Helvetica">And to those with a vested interest in keeping small business right where it is — working too long and too hard for too little money — our ideas are a huge threat.<B> </B>You can learn more about them<B> </B></FONT><A HREF="../SmallBiz/ResInfo/DntGo/GovHlp.html" target="LinkWindow"><FONT FACE="Arial, Helvetica"><B>here</B></FONT></A><FONT FACE="Arial, Helvetica"> and </FONT><A HREF="../SmallBiz/ResInfo/DntGo/SBvsBB.html" target="LinkWindow"><FONT FACE="Arial, Helvetica"><B>here</B></FONT></A><FONT FACE="Arial, Helvetica">.<B> </B>(These pages will appear in separate windows so you don’t lose your place.)</FONT></P> <P><FONT FACE="Arial, Helvetica"><B>The Profit Clinic</B> was established to help small business owners, network marketers and part-plan sellers (who are all small business people, too, no matter how big the companies they’re aligned with) learn to do just two critically important things…</FONT></P> <P ALIGN="CENTER"><FONT SIZE="5" COLOR="#AA0000" FACE="Arial, Helvetica"><B>Work LESS</B></FONT><FONT SIZE="5" FACE="Arial, Helvetica"> </FONT><FONT FACE="Arial, Helvetica">and</FONT><FONT SIZE="5" FACE="Arial, Helvetica"> </FONT><FONT SIZE="5" COLOR="#AA0000" FACE="Arial, Helvetica"><B>earn MORE</B></FONT><FONT SIZE="5" FACE="Arial, Helvetica">.</FONT></P> <P><FONT FACE="Arial, Helvetica">When small business knows what it’s doing, BIG business simply can’t compete. The problem is that small business rarely knows what it’s doing, so it hands its <I>real</I> competitive advantage to big business on a silver platter!<BR> <BR> To find out more about our philosophy — which is totally down-to-earth and practical — see </FONT><A HREF="ResInfo/index.html" target="LinkWindow"><FONT FACE="Arial, Helvetica"><B>Resource Information</B></FONT></A><FONT FACE="Arial, Helvetica">.<BR> <BR> <B>The Profit Clinic</B>’s origins began back in 1984 with a series of small business adver- tising workshops run to help local shopping strip retalers compete with several newly- opened shopping malls in country Victoria.<BR> <BR> It grew into the national self-help network, <B>The Small Business Adshop</B>, which conducted workshops and seminars up and down the east coast of Australia for several years, and created a three-part self-help program on video and interactive audio cassettes and workbooks. It featured in <I>Business Review Weekly</I> in February 1991. <BR> <BR> In time, though, it became obvious to us that there were deeper problems that were causing most small business advertising to fail… in fact, <I>those same factors were what causes <B>90% </B>of Australian small business owners to fail.</I></FONT></P> <P><FONT FACE="Arial, Helvetica">So <B>The Small Business Training Company</B> was formed to offer a broader range of services. In order to identify the 1-in-10 small business owners serious about training we created </FONT><A HREF="../SmallBiz/ASBN/default.html" target="_top"><FONT FACE="Arial, Helvetica"><B>The Australian Small Business Network</B></FONT></A><FONT FACE="Arial, Helvetica"> as a database marketing strategy, which helps reduce marketing costs and keep fees low.<BR> <BR> <B>The Profit Clinic</B> became the umbrella organisation for all these operations and more (see our </FONT><A HREF="../index.html" target="_top"><FONT FACE="Arial, Helvetica"><B>main directory</B></FONT></A><FONT FACE="Arial, Helvetica"> for details).<BR> <BR> Our services and products are focused on two things only…<BR> <BR> 1. <B>How to become more </B></FONT><FONT COLOR="#CC3300" FACE="Arial, Helvetica"><B>productive</B></FONT><FONT FACE="Arial, Helvetica"> (and enjoy more free time). In other words, <B>how to </B></FONT><FONT COLOR="#0000DD" FACE="Arial, Helvetica"><B>work less</B></FONT><FONT FACE="Arial, Helvetica">.<BR> <BR> 2. <B>How to become more </B></FONT><FONT COLOR="#CC3300" FACE="Arial, Helvetica"><B>profitable</B></FONT><FONT FACE="Arial, Helvetica"><B> </B>(and have more money with which to enjoy that free time). In other words, <B>how to </B></FONT><FONT COLOR="#0000DD" FACE="Arial, Helvetica"><B>earn more</B></FONT><FONT FACE="Arial, Helvetica">.<BR> <BR> Everything else in small business is ancillary to these two things… they're designed to help achieve these aims – or they’re getting in the way!<BR> <BR> To achieve this, we create innovative, world-class self help training, books, multi media programs and form strategic alliances with other organisations that help create the kind of freedom possible only when you’re in control of your two primary mediums of exchange… <B>time</B> and <B>money</B>. (The only valid reason to go into business at all, because you can enjoy everything else, with less risk, in a job!)</FONT></P> <P><FONT FACE="Arial, Helvetica">So… are we subversive?</FONT></P> <P><FONT FACE="Arial, Helvetica">You bet! And proud of it!<BR>    </FONT></P> </BLOCKQUOTE> <P ALIGN="CENTER"><FONT FACE="Arial, Helvetica"> </FONT><A HREF="../SmallBiz/Corp/KeyPpl/Index.html"><FONT FACE="Arial, Helvetica"><B>Meet our key people</B></FONT></A><FONT FACE="Arial, Helvetica"><B> </B></FONT><FONT COLOR="#DDDDDD" FACE="Arial, Helvetica"><B>•</B></FONT><FONT FACE="Arial, Helvetica"><B> </B></FONT><A HREF="directory.html"><FONT FACE="Arial, Helvetica"><B>Back to main directory</B></FONT></A><A HREF="../SmallBiz/Corp/KeyPpl/Index.html"><FONT FACE="Arial, Helvetica"><B></B></FONT></A></P> <BLOCKQUOTE> <P ALIGN="CENTER"><A HREF="../SmallBiz/Corp/KeyPpl/Index.html"><FONT FACE="Arial, Helvetica"><B></B></FONT></A></P> <P ALIGN="CENTER"><FONT SIZE="1" COLOR="#777777" FACE="Arial, Helvetica">©1997-9 The Profit Clinic. All rights reserved. This page updated 21 November 2000.</FONT></P> <P ALIGN="CENTER"><FONT FACE="Arial, Helvetica"></FONT></P> <P ALIGN="CENTER"><FONT FACE="Arial, Helvetica">    </FONT> </BLOCKQUOTE> </BODY>