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<BLOCKQUOTE>
<P><FONT COLOR="#777777" FACE="Arial, Helvetica"><I><B>Small Business Quick Quiz</B></I></FONT></P>
<P><FONT SIZE="5" COLOR="#000000" FACE="Arial, Helvetica"><B>The #1 killer of small
business is</B></FONT><FONT SIZE="5" COLOR="#CC3300" FACE="Arial, Helvetica"><B>
</B></FONT><FONT SIZE="7" COLOR="#CC3300" FACE="Arial, Helvetica"><B>IGNORANCE!</B></FONT><FONT
SIZE="1" COLOR="#CC3300" FACE="Arial, Helvetica"><B> <BR>
</B></FONT><FONT SIZE="4" COLOR="#0000DD" FACE="Arial, Helvetica"><I>“It’s not what
you don’t know that will sink you.<B> It’s what you don’t know that you don’t know!”</B></I></FONT></P>
<P><FONT FACE="Arial, Helvetica">Most small businesses fail (</FONT><A HREF="../SmallBiz/ResInfo/DntGo/90pcFail.html"><FONT
FACE="Arial, Helvetica">88%–90% within the first 10 years!</FONT></A><FONT FACE="Arial, Helvetica">)
because <B>the owners simply don’t know what they need to know to run their businesses.</B>
They may be the best at what they do IN their businesses — but they have almost no
idea how to work ON their businesses. They’re great <B>employees,</B> but lousy<I>
</I><B>entrepreneurs!</B></FONT></P>
<P><FONT FACE="Arial, Helvetica">Instead, they "manage" by one — or both
— of the two prevailing small business management philosophies:</FONT></P>
<UL>
<LI><FONT FACE="Arial, Helvetica"><B>Management by IMITATION</B> (they do what everyone
else does).<BR>
</FONT>
<LI><FONT FACE="Arial, Helvetica"><B>Management by GUESSWORK</B>. (Both are fatal!)</FONT>
</UL>
<P><FONT FACE="Arial, Helvetica">Simple logic should tell us that,<B> </B>if 88%–90%
of small businesses fail, <B>doing what everyone else does is virtually a GUARANTEED
recipe for FAILURE… </B>you'd stand a better chance doing <B>the opposite</B> of
what everyone else does!</FONT></P>
<P><FONT FACE="Arial, Helvetica">And management by <B>guesswork</B> is like playing
“Reverse Russian Roulette” — with only <B>one</B> chamber of the gun <B>empty!</B>
You may get lucky a few times, but the final outcome is utterly, depressingly <B>predictable</B>.</FONT></P>
<P><FONT FACE="Arial, Helvetica">So we put this <B>Quick Quiz</B> together for you
to see if <B>YOU</B> know what you need to know to survive and prosper in YOUR small
business.</FONT><FONT COLOR="#CC3300" FACE="Arial, Helvetica"><B> </B></FONT><FONT
FACE="Arial, Helvetica">And don’t forget… <B>you either KNOW the right things to
do </B>(and the <B>right reasons</B> for doing them)<B> or you DON’T!</B></FONT></P>
<P><IMG SRC="../Images/FlyUD.gif" WIDTH="38" HEIGHT="38" ALIGN="RIGHT" BORDER="0"
USEMAP="#FlyUD" ISMAP><FONT COLOR="#CC3300" FACE="Arial, Helvetica"><B>There are
20 question in the Quick Quiz, covering basic business realities. You can try them
in any order. You can jump to the correct answers by clicking the optional choices.
You can then return to where you were or to the next question.</B></FONT><FONT FACE="Arial, Helvetica">
</FONT><FONT COLOR="#CC3300" FACE="Arial, Helvetica"><B>Or try a few now and return
from time to time.</B></FONT>
</BLOCKQUOTE>
<P ALIGN="CENTER"> </P>
<P ALIGN="CENTER"><FONT SIZE="1" COLOR="#0033FF" FACE="Verdana, Arial, Helvetica"><B>Use
these handy links to go to any question</B></FONT></P>
<P ALIGN="CENTER"><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq1.html"><FONT SIZE="1"
FACE="Verdana, Arial, Helvetica">1</FONT></A><FONT SIZE="1" COLOR="#DDDDDD" FACE="Verdana, Arial, Helvetica">
• </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq2.html"><FONT SIZE="1" FACE="Verdana, Arial, Helvetica">2</FONT></A><FONT
SIZE="1" COLOR="#DDDDDD" FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq3.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">3</FONT></A><FONT SIZE="1" COLOR="#DDDDDD"
FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq4.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">4</FONT></A><FONT SIZE="1" COLOR="#DDDDDD"
FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq5.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">5</FONT></A><FONT SIZE="1" COLOR="#DDDDDD"
FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq6.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">6</FONT></A><FONT SIZE="1" COLOR="#DDDDDD"
FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq7.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">7</FONT></A><FONT SIZE="1" COLOR="#DDDDDD"
FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq8.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">8</FONT></A><FONT SIZE="1" COLOR="#DDDDDD"
FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq9.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">9</FONT></A><FONT SIZE="1" COLOR="#DDDDDD"
FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq10.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">10</FONT></A><FONT SIZE="1" COLOR="#DDDDDD"
FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq11.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">11</FONT></A><FONT SIZE="1" COLOR="#DDDDDD"
FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq12.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">12</FONT></A></P>
<P ALIGN="CENTER"><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq13.html"><FONT SIZE="1"
FACE="Verdana, Arial, Helvetica">13</FONT></A><FONT SIZE="1" COLOR="#DDDDDD" FACE="Verdana, Arial, Helvetica">
• </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq14.html"><FONT SIZE="1" FACE="Verdana, Arial, Helvetica">14</FONT></A><FONT
SIZE="1" COLOR="#DDDDDD" FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq15.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">15</FONT></A><FONT SIZE="1" COLOR="#DDDDDD"
FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq16.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">16</FONT></A><FONT SIZE="1" COLOR="#DDDDDD"
FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq17.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">17</FONT></A><FONT SIZE="1" COLOR="#DDDDDD"
FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq18.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">18</FONT></A><FONT SIZE="1" COLOR="#DDDDDD"
FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq19.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">19</FONT></A><FONT SIZE="1" COLOR="#DDDDDD"
FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq20.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">20</FONT></A><FONT SIZE="1" COLOR="#DDDDDD"
FACE="Verdana, Arial, Helvetica"> • </FONT><A HREF="../SmallBiz/ResInfo/QQ_Answrs/qq21.html"><FONT
SIZE="1" FACE="Verdana, Arial, Helvetica">21</FONT><FONT SIZE="1" FACE="Helvetica, Arial"><BR>
</FONT></A><FONT SIZE="1" FACE="Helvetica, Arial"> </FONT></P>
<P ALIGN="CENTER"><FONT SIZE="1" COLOR="#777777" FACE="Helvetica, Arial">©1997
The Profit Clinic. All rights reserved.</FONT><FONT SIZE="2" COLOR="#777777" FACE="Helvetica, Arial">
</FONT><FONT SIZE="1" COLOR="#777777" FACE="Helvetica, Arial">This page updated 21
November 2000.</FONT></P>
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