The Profit Clinic

Why relationships are so vital in business

Part 5 — The Undesirable Reality

by John Counsel

This time we’re looking at the exact opposite of Part Three — the negative, undesirable reality that nobody in their right mind wants. As always, you’re the ultimate cause. You’ll reap what you sow.

The depressing truth is that, despite nobody actually wanting this gloomy, miserable outcome, it’s the most prevalent… it’s what most people are most familiar with!

Relationship model
  

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#1: The Basis of the Relationship

Negative Reality: Ill will (enmity) toward the other person. The desire to see neither of you benefit from the relationship.

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#2: Your Personal Motives, Attitudes and Behaviour

Negative Reality: Lose-lose motives, lose-lose attitudes and lose-lose behaviour. The wrong things done for the wrong reasons.

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#3: Your Character

Negative Reality: Compromise – the absence of integrity. We’re unsafe to deal with because, while we’re predictable (we always do the wrong things for the wrong reasons), we’re undesirable.

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#4: Internal Effect

Negative Reality: Self-contempt – the automatic, internal effect of lack of integrity. It doesn’t depend on the other person or anyone else. We know what our character is like. We do not trust ourselves.

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#5: Perception of YOU

Negative Reality: You’re not safe to deal with because you’re predictable (in a negative sense) and undesirable… you have NO integrity – it’s completely compromised.

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#6: Emotional Response

Negative Reality: Mistrust – you’re not safe and desirable to do business with, because you’ll abuse the other person’s resources and use them against her. There will be no positive, desirable outcome of equal value for her because of your lack of integrity, personified in your lose-lose motives, attitudes and behaviour.

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#7: Behavioural Response

Negative Reality: Refusal – you do not have the use of her resources.

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#8: Conditions

Negative Reality: Bondage — limitations and dependence. The absence of freedom.

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#9: Accomplishment

Negative Reality: Destruction – the lowest human accomplishment. The limitations and dependence brought about by other peoples’ refusal of their resources means you can never bring to reality anything you can conceive.

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#10: Result

Negative Reality: Failure! You can’t bring about your desired result.

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#11: Fulfilment

Negative Reality: Misery, emotional pain. (This includes our children, our downline teams, our customers, etc.)

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